business in brazil

Learn about business culture, doing business, business customs, etiquette and business protocol. This is the most comprehensive site providing business advice and business tips on country-specific business practices, business communication, business relationships and business travel. Find out how to start and do your business the right way. Receive first-hand knowledge on conducting successful business meetings, business negotiations, business entertainment, security issues and much more. Business Reports were developed by International Cultural Business Culture in Brazil
Find out about business culture, protocol, customs and business etiquette in brazil. Learn about doing successful business in brazil, marketing, corporate structure, negotiating, establishing connections and finding your partner. Receive latest information on brazil business organization, manners, building relationship, correspondence and traditions. Get practical tips on meeting protocol, business entertainment, communication, social customs and much more. But this incubator, where about two dozen start-ups are divided into tiny offices with shared bathrooms down the hall, has helped young entrepreneurs create operational software for bus companies, new equipment for maintaining oil and gas pipelines, and robotics technology to measure environmental damage associated with petroleum exploration.


In doing so, the Genesis Institute is helping to grow a new class of technological entrepreneurs in Brazil.

The news about Brazil's booming economy is dominated by big business, foreign investment, a huge consumer appetite, and the prospects of oil. But Brazil has also blazed forward as an entrepreneurial leader. And while entrepreneurs here face a bureaucracy that could deter the most determined go-getter, they are also being nurtured by a government that sees them as a key engine of job growth. The government's Financing Agency for Projects & Studies (FINEP) has launched its largest project ever to support start-ups.

"We are betting this will have a transformative effect on the country," says Eduardo Costa, FINEP's innovation chief.

Creating job creatorsBrazil is, in many ways, poised to transform. The country has led the region in R&D, investing in it the recommended 1 percent of GDP, according to the Organization for Economic Cooperation and Development (OECD). A 2007 Global Entrepreneurship Monitor shows Brazil as a leading entrepreneurial country, with 13 of 100 residents involved in a start-up.

And its incubator network has grown from 136 in 2000 to 400 today. Most are affiliated with universities, says Ary Plonski, head of the Brazilian Association of Science Parks and Business Incubators. "The idea is to create new opportunities for students so they don't leave university fighting for a job, but being job creators," Mr. Plonski says.

In a meeting, shake hands with and greet each person individually; never walk in and acknowledge everyone all at once. If you know the order [of status] then shake hands from highest to lowest. Have as many documents as possible translated before you get there. It's an insult to confuse Portuguese and Spanish in Brazil. (Remember Brazilians speak Portuguese.) Always be on time for an appointment but expect to wait. They're always 10-15 minutes late. Be patient with business-related delays. Expect many interruptions [during meetings], especially at the higher levels. Offices are shared except at the most senior level, so visitors shouldn't be put off if someone does not have a private office since that's not an indication of status.
Enterprises, Inc. and the leading experts in international business from around the world. International business executives, international researchers, worldwide travelers, and international business students – all benefit from our exclusive information. The reports are current and constantly updated.